Getting to the Tipping Point: Design and Distribution for the Base of the Pyramid
Time:
11:25am
Location:
TBD Businesses at the base of the pyramid often struggle to sustainably disseminate technologies and stimulate markets. How do entrepreneurs succeed and fail in disseminating technologies and adapting products to the poor? What innovative market and distribution mechanisms are overcoming traditional challenges in reaching the poor? What new platforms enable business at the base of the pyramid and how can they be leveraged for development? Practitioners will explore the distribution challenges as well as the headway they’ve made in developing market ecosystems to integrate world markets.
Issues:


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