Is microfranchising the next evolution of microfinance?


Location: TBD

Time: 10:00am

Moderator:

Panelists:
  • Jason Fairbourne

    Jason Fairbourne
    Director, MicroFranchise Development Initiative
    Center for Economic Self-Reliance, Brigham Young University

  • Peter Eliassen

    Peter Eliassen
    Vice President of Sales and Operations
    Vision Spring

  • Sean DeWitt

    Sean DeWitt

    Grameen Phone


Details:

McDonalds has shown that franchising can be a fast and profitable way to scale-up the delivery of products and services to its customers. The consolidated marketing, extensive training, and purchasing power scale of the franchise increase the chances of franchisee’s success. This panel will explore how the franchising model can be used to deliver products to low-income households in developing countries by learning from two successful franchises; one sells eyeglasses in Latin America, the other mobile phone minutes in Indonesia. In the past 20 years, the most famous, grass roots, and sustainable method to deliver financial services to the poor have been through microfinance institutions. Is microfranchising the next evolution of microfinance?  

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